This project was part of my diploma thesis and it presents the creation of the brand identity for the Association Zapisi. With a strong brand identity, customers are much more likely to remember a business. A strong brand name and logo helps to keep a company/association in the mind of potential customers/members.
Creating a brand identity for the Association Zapisi was a demanding project that required a lot of work, corrections, and cooperation with the leading members of the Association. It was a special challenge for me to make a beautiful look that everyone will be proud of. The logo was the most challenging element in terms of creation, all the later elements did not present major problems; business card, letterhead, envelope, invitation, posters, and merch.